What is it: Optimus is a personal development app. It offers short programs or challenges that help users improve their skills or be able to develop a new habit. The app can be downloaded for free, but users would have to pay a certain amount to join challenges.
How it works: In Optimus users will be able to scroll through different programs and changes to participate in. On each program, the user will be able to see what it’s about and who would be the expert or the coach that would help them through the learning process. Once the user joins a program they will be able to see what challenges await them and the app can keep track of the user’s progress.
The users will be able to get in touch with their assigned experts or coaches while they are in the program. Aside from that, the users can also connect with other users in the app by sharing their progress or by sharing encouragement within the community.
Optimus also allows their users to pick programs based on different factors such as how much time they would like to spend in the program and its difficulty level. The app wants to make self-development accessible to anyone anywhere that’s why they offer these programs at affordable prices.
Best for: People who looking into learning something new or would like to improve themselves by adapting a new habit.
Value Offering: Optimus has made personal training and development more accessible and affordable for people. They have free programs available and their most expensive program so far costs 249 SEK.
The programs can be paid within the app and the platform uses Stripe to ensure secure payment.
Hype Level: The app was just recently launched, and they are gaining more interest as the year 2019 has begun. Interested coaches or experts who would like to join Optimus can sign up here.